LinkedIn introduces a new AI-powered tool for premium members


LinkedIn has rolled out a new premium-tier feature that leverages AI to help users find jobs. The Microsoft-owned platform’s new AI chatbot is powered by OpenAI’s GPT-4 and was released to a subset of US-based premium career users on November 1st.

LinkedIn said the tool would use a knowledge graph based on data from its 1 billion members and 67 million employers across the globe to give users pointers on how to write profiles that make applications more likely to pass an evaluation, as well as match them to suitable opportunities.

The AI is also capable of analyzing users’ feeds to suggest opportunities they may have missed while searching. According to Lei Yan, the VP of Engineering at LinkedIn, the tool targets job seekers who want to receive a custom experience relevant to their skills and sector.

A continuation of AI integrations

The new chatbot comes on the heels of several AI integrations on the platform in recent months. In May this year, it introduced capabilities such as automatically-generated personalized recruiter messages, a profile-building tool, and AI-enhanced job descriptions.

The introduction of AI in recruitment has been challenging. For instance, in 2018, machine learning engineers at Amazon, which has been using automated application review processes since 2014, found that the system had a built-in bias against women.

The system trained on hiring patterns from the last ten years and was seen recreating gender-based biases that the company has experienced in previous human-led recruitment cycles. Recent research has also revealed internal racial biases, aspects that remain pervasive in tech recruitment.

That leads many to conclude that AI systems trained in currently available datasets will likely reflect biases we are trying to eliminate in the modern workplace and even amplify such biases in some cases.

AI could be leveraged to positive effect

While the fears are founded and likely to lead to more issues down the line, AI has the potential to address said inequalities. The founder and CEO of Melbourne-based startup, Barb Hyman, argues for a positive outcome.

Her company offers a hiring automation service that interviews thousands of candidates simultaneously over text-based chat. That approach, according to Barb, removes the bias in hiring by removing people at the first gate.

The technology is “blind” and “untimed,” using none of the resume, social media, or demographic data. Instead, it gets results from the text.

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